I am a Creative Marketing Consultant.

Brand Identity | Content Strategy | Digital Marketing | New Hotel & Bar Openings | Podcast Strategy

About Ernest.

I have 12+ experience, driving successful marketing campaigns, building brand identities and content strategies for companies like Generator, Supercity, Furnitubes and Prima Cheese. 

I specialise in developing meaningful creative initiatives that are designed to elevate a brand, inform or educate an audience or to drive a return on investment. Having worked on both sides of the creative process, I strive to strike the right balance between brand and commercial to craft strategies that are grounded in your business insights and objectives.

Services.

  • Building a brand from scratch or breathing new life into a well-seasoned business that needs a face-lift is my sweet spot. I relish the opportunity to get into the fabric of a business and its people to help shape brand identities and strategies that are unique and that will resonate with the intended audience.

    Collaborating with trusted creative partners, I have delivered branding concepts from scratch, carving out brand identities and guidelines, tone of voice, brand values and experiences for various businesses including hotels, bars, and localised retail and loyalty initiatives.

  • If you want to reach your target audience, a beautiful brand and budget in abundance will only get you so far. You need a good relevant content that will engage your audience at the various points of their journey with your brand.

    I have a wealth of experience creating content and crafting strategies that resonate across various channels on and offline. Having set up and run a successful content collective on the cusp of the boom in 2009, I’ve collaborated with some of the leading brands and cultural influencers of the last decade from Adidas and NFL to BMW and various tourist boards.

    Having also worked in corporate environments, I’ve built my arsenal over the years and bring fresh perspective to content strategy and production that is rooted in clear objectives and business insights. I’ve led the production of large scale projects including: podcast strategy, magazines and live art experiences – as well as traditional blog and SEO content.

  • As a master of both trades, I combine my creative approach to marketing with robust project management and business acumen to reach business goals. Over the last 12 years I have delivered 5 hotels and 5 bar concepts across Europe, delivered successful integrated cross-platform campaigns and produced go-to-market strategies for new products.

  • With my diverse background, I’ve had the pleasure of collaborating with creatives across the disciplines from illustration and graphic design to photography and animation. Experiences from working on both sides of the process means I can take your vision, break it down into tangible deliverables with purpose.

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